Shopping from your couch is convenient, but buying clothes online is a risky proposition unless you know exactly how your clothes will fit. It is troublesome to return the product that was taken out of the store.
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Amazon is about to change all that with an experiment being rolled out in two locations.
Amazon’s new concept clothing store fitting room may just be the solution to finding the perfect fit. Amazon integrates the online shopping experience with a revamped high-tech brick-and-mortar fitting room called Amazon Style.
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Here you can try on and buy clothing, shoes, and accessories for the same prices as Amazon.com.
How the fitting room works
Located in Glendale, CA or Columbus, OH, concept stores offer unique new ways to offer clothing, shoes and accessories for men, women and children.
When you shop with Amazon Style, you start by browsing the selections on offer and scanning the QR code of the item you want to try on with your mobile phone. Only.
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When you’re ready, in the Amazon app[部屋を開始]Tap.
After the search and scan is complete, in the Amazon app[部屋を開始]Choose. After a few minutes, the app alerts you when your room is ready and takes you to the styling room. There you can try on, rate and request additional items.
You can use the app to unlock the room. Everything you choose is waiting for you in the fitting room.
Suppose you want to request more items or different sizes. In that case, simply use the touchscreen in the fitting room and the item will be delivered to the closet right next to the clothes rack in the room.
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Once complete, you can proceed directly to checkout and pay using your Amazon account.
Can I make an advance reservation for the styling room?
Yes, you can reserve a styling room in advance. You can also visit Amazon.com online to book a styling room before you go to the store. When you arrive, the room will already be set up with your name, and you can add items from the store or styling room home screen.
What brands are featured in Amazon Style?
The following brands are featured in Amazon Style stores in both Glendale and Columbus.
- Allegra K.
- blank new york
- calvin klein
- sweet life
- eco wish
- goodman brand
- Rebecca Taylor
- Steve Madden
- Tommy Hilfiger
- graham & spencer velvet
Will Amazon Style be brought to other locations?
Amazon has not yet announced whether it will put Amazon Style stores elsewhere. Still, it might be a good idea for them to consider.
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They already have various Amazon Go stores across the country, allowing consumers to make purchases as they leave the store and have their Amazon accounts automatically charged. With Amazon Fresh and the tech giant’s acquisition of Whole Foods Markets across the country, they’ve quickly become serious grocery competitors to familiar chains.
The online retail giant has remained silent about future plans for Amazon Style stores. This one innovation seems obvious in that the perfect fit will be saved in his Amazon app so that the future of online clothes will fit right at home.
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