Create Quirky Clothing to Promote Products

Photo credit: Hot Pockets

Chicago shorts in winter? in the north?

It is sure to be the center of attention. Hot Pockets is now promoting a limited-time offer to draw attention to its famous microwaveable handheld snack.

A division of Nestlé USA, based in Solon, Ohio, markets Hot Pocket Shorts for those who wear shorts in the coldest temperatures. This product comes with an insulated cargo pocket (hot pocket) to keep your sandwich hot. Her thighs are adorned with flaming cartoons proclaiming “Stay Heated.”

This limited edition outfit is sold online and comes with a matching hoodie.

“Wearing shorts in winter is a bold choice,” says Bryan Waddell, Hot Pockets brand marketing manager. “With our insulated shorts, Hot Pockets found an unexpected way to bring some heat to this chilly fashion trend.”

click here Read more food service ideas to steal.

Steal This Idea is courtesy of Core-Mark.

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