Dakota Johnson’s “Perfect” Handbag Is A Reworked – And Suitably Retro – Gucci Classic


“I’ve always glorified ’70s fashion,” Dakota Johnson told The British. trend“The shape, the line, the color, the pattern. But also the mood of the person wearing it.” From the no regrets retro Gucci suit to the Old Hollywood splendor of her champagne feathered gown (also Gucci), it’s evident in her red carpet appearances. vanity fairthe post-Oscar party that same month.

Dakota Johnson stars in Gucci’s new Jackie 1961 campaign, photographed by Glenn Luchford.

Glen Luchford

So who better than Dakota to be the face of the latest edition of one of Gucci’s most beloved bags, the Jackie 1961? Takes off the mantle from list owners.

Instantly recognizable thanks to its curved half-moon shape and distinctive piston hardware, Gucci’s saddle bag became a favorite of the former First Lady in the ’70s, and photos of Jackie zipping around Manhattan with a leather tote in tow have become a staple. It quickly propelled Gucci into an icon. Status.



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