The “Vanilla Girl Aesthetic” Is TikTok’s Latest Fashion Trend

This is an excerpt from BuzzFeed News’ culture newsletter. cleanse the timeline! You can subscribe here.

There’s a new It Girl on TikTok.

her name is vanilla girl, and she has two characteristics. Cozy and “clean”.white, beige, or very She’s a light brown, and she might prefer a loose, cozy knit sweater to short Ugg leggings.her hair licked and her skin no heavy makeup —maybe just lip gloss, eyebrow pencil, and cream blush. When she welcomes you into her home, she offers you a homemade latte, a white bouclé chair to sit on, and a blanket to cover your feet against the scent of sugar cookies in the background. They will do it for you. She’s chic, sophisticated, and best of all, effortless.

She’s also very likely to be mostly Caucasian. featuring the women ofSome creators credit TikTok megastar Alix Earl prevalence of appearancebut she didn’t invent it and doesn’t seem to use hashtags in her videos.

But with her sleek blonde hair and big blue eyes, Earle definitely fits the mold.There are some videos showing how to do the style, but it’s hard to find creators participating in trends that don’t fit this style.If you *gasping*brunette.

Due to the popularity and idiosyncrasies of trends, many people on TikTok are voicing the quieter parts. this feels racist.

“It’s like WASP, tradwife, chastity culture repackaged for Gen Z,” says one black man. creator@troublepuffs talks about trends.

one Prominent Black TikToker, @OliviaLayne6the name “vanilla” and the examples used to denote it are Trending articles in mainstream media Make it look like the trend is only aimed at “pretty thin white women”.

Olivia said she saw comments on TikTok about “anyone” being able to be a vanilla girl, but pointed out that this trend appeared to be a repackage of the same TikTok trend she had seen before. bottom.pretty girl” When “soft girl” Aesthetic.

“And no shade. I’m not making fun of this style, just asking how many ways you can think of to say you like beige,” she said.

Teen Vogue editorial assistant Aiyana Ishmael rode on TikTok After she got a PR pitch about the trend, she decided to start her own trend, the “Chocolate Girl” trend.

“A new aesthetic just dropped,” she said. — Stephanie McNeill

Source link

Leave a Reply